A recent study by Technavio forecasts an 4.13% rise of the revenues for the UK casino industry over the period 2015-2019.

This report is based on the revenue generated through land-based casinos and not online casinos. It covers the present scenario and the potential growth of the market.

In addition, the study notices that the vision on casinos is also evolving. What appeared in the past as a way to lose money now becomes a real pleasure.

This growth can be explained by the change in the player profiles visiting the casino. For a long time, men were the most numerous, but now women account for over 50% of the players.

The study also explains that dematerialized money allows vendors to better understand the habits of the players and to create personalized marketing plans.

However, the report explains that some tax regulations should affect the market during the studied period.